Dr. Jennifer Schwarz heads the new Branch of the Delegation of German Industry and Commerce East Africa (Kenya) in Tanzania.

Her focus is on:

  • setting up the branch office in Tanzania, incl. service portfolio, networks and trade promotion opportunities;
  • conducting demand-driven research in various areas, such as education and training, logistics and infrastructure and others;
  • advising companies on market opportunities that help to strengthen the local economy;
  • Collecting and sharing information on support mechanisms available for companies investing in Tanzania;
  • Advocacy and establishing links to the public, private and non-profit sector in both countries.


Nation’s profile: Officially known as the United Republic of Tanzania (Swahili: Jamhuri ya Muungano wa), Tanzania is a country in Eastern Africa within the African Great Lakes region, bordering Kenya, Uganda, Rwanda, Burundi, the Democratic Republic of the Congo, Zambia, Malawi, and Mozambique. The Northern part of the country includes a part of Lake Victoria, Africa’s largest lake, whereas Lake Tanganyika, the continent's deepest lake, can be found in the West and the Indian Ocean in the East. It covers an area of 947 thousand square kilometers. Mount Kilimanjaro, Africa's highest mountain, is in northeastern Tanzania.

Prehistoric population migrations include Southern Cushitic speakers from Ethiopia, Mashariki Bantu from West Africa and Southern Nilotes from the present-day South Sudan-Ethiopia border region that migrated into Tanzania between 2,900 and 2,400 years ago. In the early 16th century, the Portuguese succeeded in controlling most of the Southeast African littoral, including Zanzibar. In the late 17th century, the Portuguese were ousted from Zanzibar by Omani Arabs. Claiming the coastal strip, Omani Sultan Seyyid Said moved his capital to Zanzibar City in 1840, which is when Zanzibar became the center for the Arab slave trade. European colonialism began in mainland Tanzania during the late 19th century when Germany formed German East Africa, its capital Bagamoyo having one of the most important trading ports at the time. The Germans gave way to British rule following the First World War. Mainland Tanzania was governed as Tanganyika, with the Zanzibar Archipelago remaining a separate colonial jurisdiction. Following their respective independence in 1961 and 1963, the two entities merged in April 1964 to form the United Republic of Tanzania.

Tanzania is a presidential constitutional republic and shifted from a planned economy and a one-party regime to a more liberal economic and political system in the 1990s. Since 1996, its official capital city has been Dodoma. Dar es Salaam, the former capital, retains most government offices for now and is the country's largest city, principal port, and leading commercial center. Since the end of 2015, John Magufuli of the popular Chama Cha Mapinduzi (CCM) party has been elected president, aspiring multiple reforms in the country, e.g. a tough stance against corruption, but also a local content approach to generating more local ownership.

Climate: Climate varies greatly within Tanzania. In the highlands, temperatures range between 10 and 20 °C (50 and 68 °F) during cold and hot seasons respectively. The rest of the country has temperatures rarely falling lower than 20 °C (68 °F). The hottest period extends between November and February (25–31 °C or 77.0–87.8 °F). Tanzania has two major rainfall regimes (October–April and March–May).

People: The population is estimated at 48.6 million (2016).

Language: Over 100 different languages are spoken in Tanzania, Kiswahili and English being Tanzania’s official languages. With a relatively strong emphasis on Kiswahili in primary education and parliamentary debates, English can be considered the language of trade and the educated elite.

Time zone: Tanzania is located in the GMT + 3 time zone.

Working hours: Government offices are generally open 7:30 am to 3:30 pm, Monday to Friday.  Businesses often remain open later, up to 5:00 pm. In Zanzibar, business and government are closed Friday afternoons. Supermarkets and shopping malls are oftentimes open 7 days a week.

Economy: Agriculture is the mainstay of the economy, contributing over 30 percent of GDP and employing 67 percent of the labor force, with women contributing more than 70 percent of the labor. It is one of the fastest growing economies in Africa with a growth rate of about 7 % in the last few years. Recently, gas has been discovered offshore Tanzania, promising one of the country´s most valuable economic opportunities. The „local content“ policy implemented by the new president might prove to be challenging for and is perceived critically by foreign investors.

GDP: $ 49.5 billion (2017 est.).

GDP per Capita: $ 998.4 (2017 est.).

GDP growth rate: 6.8 % (2017 est.).

GDP - composition, by sector of origin (2014): Agriculture 31.1%, Construction 13.4%, Commerce/Hospitality 12.5%, Mining/Industry 11.3%, Transport/Logistics/ICT 7%, Other 24.7%

Agriculture products: Livestock, Bananas, Wheat, Maize, Cashews, Pyrethum, Cotton, Tea, Sisal, Coffee, Spices (esp. gloves)

Industries: Coffee, Tobacco, Sisal Products, Cotton Textiles and Clothing, Wheat Flour, Cement

Export commodities: Foodstuffs, Raw Materials, Textile/Apparel, Chemicals, Minerals

Import commodities: Oil, Chemicals, Machines, Automotive and car components, Foodstuffs

Exports-earning: $ 5.985 billion (2016 est.).

Imports-expense: $ 9.976 billion (2016 est.).

Inflation rate: 5.1% (2017 est.).

Reserves of foreign exchange and gold: $ 4 billion (2016 est.)

Exchange rates– June 16th 2017: The Tanzanian money is the Tanzanian Shilling (TZS).

TZS per EUR - 2,499.12

TZS per USD - 2,238.37

Business code: Tanzania is a very traditional society with an everyday social interactions governed by different customs and ceremonial actions. This is strongly reflected in every area of social life as well as in the business area.

Use of titles: Unless you are invited to do otherwise, always use the last name with the honorific title (Engineer, Doctor …) and address government officials (Ministers, State Ministers…) as “Honorable” or “Your Excellency” without using their name.

  • Business cards: are given without any formal ritual and you can receive it with the right hand or with both hands.
  • Greetings: formal and courteous with handshakes somewhat prolonged and combined with direct eye contact.
  • Agenda: Do not expect to go by the agenda of the meeting as schedules are not very rigid in Tanzania. An agenda is only a guideline for the discussion and a springboard to other related business topics. It is considered more important to complete the meeting agreeably than to meet the scheduled ending time.
  • Few other tips: Arrive on time though you might end up waiting. Allow the local business partner to start the conversation and respond and elaborate when invited to do so. When refreshments are offered during meetings try to not refuse. Dress formal.


Ms. Dr. Jennifer Schwarz

Head of Regional Office Tanzania

+255 754 309 150
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AHK Services Eastern Africa Ltd. – Country Office Tanzania

Chole Road/ Slipway Road, Masaki, Dar es Salaam

This position is supported by the Centre for International Migration and Development (CIM). CIM is a joint operation of the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH and the International Placement Services (ZAV) of the German Federal Employment Agency (BA). 


Mr. Chris Wegner

Regional Coordinator Eastern Africa

+254 20 6633 106
+254 716 160 801
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